Search Innovation Looking for the Average Joe: dictates winners in search
Search Innovation Looking for the Average Joe: "Google will continue to roll things out of their search lab, and we early adopters will eagerly install the latest beta. Someday (probably soon) a major development will come out of Redmond about Microsoft Search. We 'in the know' will rush to pronounce it a failure, or success, but the judgment isn't really ours to make. It's the millions of people who have no idea that Google now has a desktop search tool, or that Microsoft is integrating search into their operating system, that will ultimately make the difference. And they will only bestow that success when they're good and ready, or when they have no choice. The winner of search will be the one who is the shrewdest about controlling that timeline."
posted by Jen @ 7:02 AM
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