90% of site users don't see the homepage? : E-consultancy.com
90% of site users don't see the homepage? : E-consultancy.com: "our own recent experiences and conversations suggest the average % of site visitors who see your homepage to be less than 40% and possibly less than 10%. Certainly for this site, E-consultancy.com, over 90% of our unique site visitors do not see the homepage, and on a few other large sites that we have done web analytics work on recently this figure was over 80%...Customisation. For the more advanced you can, of course, customise the entry page dynamically based on the content of the referring search string. So if the referrer is something like http://www.google.co.uk/search?hl=en&q=web+measurement&btnG=Google+Search&meta=cr%3DcountryUK%7CcountryGB (which we often get as we rank top on this for Google) then we could customise the arrival page, or elements of it, to all the best things we have to offer on 'web measurement'."
posted by Jen @ 4:47 PM
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