Ask Jeeves Expands Local Search via Citysearch
Ask Jeeves Expands Local Search via Citysearch: "To expand its local search options, Ask Jeeves Inc. on Tuesday partnered with Citysearch for access to its local business listings.Ask Jeeves over the course of the next month plans to add Citysearch information to its search results, said Jim Lanzone, the company's senior vice president of search properties at Ask Jeeves. Along with listings, Ask Jeeves also will incorporate editorial and user reviews, ratings, and other information on businesses such as hours.
The additional local data will be added into Ask Jeeves' Smart Search results, the name for its intuitive results that appear atop links, as well as a new local search channel to be added to the search site, Lanzone said
Along with its local-content partnership, Ask Jeeves on Monday expanded its Smart Search features to provide maps and driving directions as well as city guides to about 4,000 cities, Lanzone said.
'What we found was that people really needed more context in the results to their local queries for a business or service,' Lanzone said"
posted by Jen @ 6:17 AM
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