More Seth Godin Cluelessness On Search Marketing
searchenginewatch.comDanny Sullivan discusses a new comment by Seth Godin on SEO and search marketing. Seth asks: "Is there a "search engine industry"?"
Sullivan seems pretty riled by Seth's apparent ignorance stating "Search marketing is more than buying ads -- SEO is the search world's equivalent to public relations. It also doesn't mean that you have to link spam, comment spam or content spam. Content-driven SEO -- I'm writing more about this next week -- is something anyone should be considering."
If Seth is just playing devils advocate to stir up debate and grab attention then he has certainly hit home going by Sullivan's agitation and defense of his position as reknowned SEO specialist.
posted by Jen @ 10:16 AM
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