Thursday, August 25, 2005

Avoiding Search Engine Penalties or Getting Out From Under Them

Avoiding Search Engine Penalties or Getting Out From Under Them: "How To Get Our From Under a Search Engine Penalty

What do you do if you have been penalized or even banned? There are two things you can do. One is to get a new domain and start all over but without employing the same tactics that got you penalized in the first place. That is one way but certainly not the best in my opinion because often times people have built a brand name or put extensive time into developing and marketing their sites.

Once you discover the tactic or tactics that were used, you need to remove them. If it is tons of useless doorway pages then you must delete them. If you are hiding text then it must be removed. Linking to bad sites? Get rid of the links. Whatever the violation, it has to be remedied. It is only then that you will have the opportunity the come out from under the penalty. Sometimes this can happen automatically because the penalty was simply a spam filter the engine had built into in their algorithm. Other times you have to contact the engine, admit what you did, detail the steps you have taken to reverse the violation and ask for forgiveness. After all that is done, you wait patiently. It could take as little as a month or as in my own personal experience, a full year.

Who do you contact? Contact Google help@google.com, Yahoo at reportsearchspam@yahoo-inc.com and MSN at msnbot@microsoft.com."

Google
Creative Commons Licence
This work is licensed under a Creative Commons License.