Frequent Spidering Doesn't Help Rankings
Jill Whalen writes at searchengineguide "There are people who think that a site that is visited often by the search engine spiders will rank higher for its optimized keyword phrases. But that's simply not true. "She explains that this is an error of logic. From the premise that frequently spidered sites tend to rank higher then sites spidered less often some have concluded that luring the spiders to web pages more often will result in higher rankings. Jill explains that "a site that is considered "popular" by the search engines may rank higher for its optimized keyword phrases" meaning that the mix of on and off page factors are used to calculate ranking and that how often pages are updated is not a ranking factor.
posted by Jen @ 7:35 AM
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