Monday, January 24, 2005

AOL Search results - new design

AOL Search results for "site:www.totaltravel.co.uk"

According to Internetnews.com and others AOL has added Vivisimo's search result clustering technology, organizing search results into topics.

AOL has added "SnapShots" at the top of the search results, these are links to selected sites and companies that can provide relevant information and/or products.

AOL says: "[SnapShots] include images and listings that point to relevant AOL and AOL partner content. Some Snapshots may include paid placement, which is clearly labeled as advertising. They may also include Official Sites for trademarks or brands.

AOL is working with the Norwegian company Fast on expanding its local search capabilities, main results are powered by Google.



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