Utterly Disillusioned With Seo -> High Rankings Search Engine Optimization Forum
Utterly Disillusioned With Seo -> High Rankings Search Engine Optimization ForumCracking discussion re the history of SEO, search engines and the possible next generation of search .. in light of my previous post about the MSN curent R&D, a post by Peter who likes "to speculate" explores the future of interpretive search ( I use interpretive instead of semantic not to splt semantic hairs but to differentiaite from the aims of AI in other areas. J)
He says "I think search technology is going to leap forward again like Google did many years ago. I also think that the new Google will be,.... Google. Last November they tried and though things seem to have returned to normal, I think they actually are using new technology that is now pretty good adjusted.
The next real leap will not be links, it will not be anchor texts, it will be something new and that is "understanding text the way humans do". Why is one text that uses a keyword phrase 5 times in all the right places considered very related and another text that uses the same keyword phrase 5 times in all the right places considered a lousy text? A human can tell you right after reading it. A search engine doesn't have a clue and can only try to figure it out based on indirect evidence.
The next step will be interpretation of text.
Of course that is just my opinion, but is based on the tremendous efforts of Google trying to match ads to text. And they´re pretty good at it too, if given enough text. You also see some evidence of this in the link: command."
Jen :There are surely many more shake downs in search to come, like the one which saw AU out of Yahoo, the best practise would be to stick to best practise and not try to game the search algos....I agree with as M when he says to adhere to Jakobs focus on the user....
Find all of Jakob's articles here on Alertbox .
posted by Jen @ 9:52 AM
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