Tuesday, August 10, 2004

Slashdot | Google and Yahoo Settle Overture Patent Lawsuit

Slashdot | Google and Yahoo Settle Overture Lawsuitanonymous reader writes "Google and Yahoo have apparently [0]settled their ongoing lawsuit involving patented on-line ad technology owned by Yahoo subsidiary Overture. ([1]U.S. Patent 6,269,361). According to reports, Google will issue 2.7 million common shares to Yahoo in return for a license. Read more about the [2]infringement suit here. This move is expected to lower any potential downsides to Google's upcoming IPO."

Latest Business News and Financial Information | Reuters.com

Patently Obvious: MBHB Patent Law Blog: Google's Amended SEC Filing Discusses Overture Lawsuit Overture Services (now owned by Yahoo) has sued the [Google], claiming that the Google AdWords program infringes certain claims of an Overture Services patent. It also claims that the patent relates to an Overture Services own bid-for-ad placement business model and its pay-for-performance technologies. The Company is currently litigating this case. If Overture Services wins, it may significantly limit the Company’s ability to use the AdWords program, and the Company also may be required to pay damages.
Google plans to continue to “rigorously defend this lawsuit.”

Overture’s patent, filed in 1999, covers a “system and method for influencing a position on a search result list generated by a computer network search engine."

Martin Schwimmer discusses Google's potential trademark problems here. The Trademark Blog If "googling" becomes a generic term, then it would lose its power as a trademark.

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