search marketing spend to reach €3 billion by 2010
eyefortravel.com - Travel Distribution News, Events and Analysis: "A recent report has projected that European marketers will spend around €3 billion on search marketing by 2010, increasing from €856 million in 2004Forrester, the technology research company estimated that search engine marketing — commercial search that includes paid listings, contextual search, site optimisation, and paid inclusions — will generate €1.4 billion of spending in Europe in 2005, a 65% increase compared with 2004. "
posted by Jen @ 5:58 AM
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