Wednesday, August 27, 2003

Search engines provide an interpretive window on the net and provide links in their top positions according to that interpretive framework..

How Search Engines Interpret the Net - InfoSeeker News - Microdoc News: "When working with any of the search engines, you need to be aware of the potential bias and the perspective of its interpretive framework. When seriously completing searches, and where perspective matters, search the identical search in several search engines and compare perspectives. One thing is for sure, search engines are not just a reflection of what is on the net. Search engines provide an interpretive window on the net and provide links in their top positions according to that interpretive framework."

MSN - Interprets the world from a commercial perspective. Commercial interests dominate with physical shopping, manufactured products and commercial power dominant.
Google - Interprets the world from a technical, organizational and position of consensus of a group. The Google perspective is a quasi-academic view of the world, with a heavy bias towards the United States, freedom of thought and individualism.
AllTheWeb - This is a copycat site where the perspective of results is similar to Google.
AskJeeves - Interpretive framework tends to be postmodern, collagic and mixed. Commerciality is mixed with individualistic freedoms, government controls, and ancient and modern juxtaposed as traces of identity

Google
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